What are now-buyers?

Now-buyers are your clients who walk around and come into your store and buy something on impulse. These are the buyers who want something now and look up where they can buy it and buy that the same day.

These kind of buyers are just a small amount of all the people who can buy from you. Say the percentage is around 5%. (I have to look up the exact percentage if you interested, but it’s just to show you that it is an very small amount of all the buyers)

It’s strange to look around and see how many businesses rely on these kind of clients. It probably will make you realize that it is of no surprise that a lot of businesses do not survive, because of it.

So what do you have to do to get the other 95% as a client? Of coarse not everyone will buy from you, so the percentage will be lower, but still.

To get the attention of these buyers, you have to focus on strategic marketing instead of tactical marketing. Sounds fancy, right?

The difference is that you have to attract these future clients (leads) to you. When they show interested in you and your product, you have to nurture them. You have to constantly remind them that you are still there for them. That you have the best products (and not your competitor). That you have offers. That you have the best service. Etc.

You provide them with information. You tell them when you have new products. You show them how to use your products. Again etc.

That’s the moment that you have to ask them for their information so that you always can reach out to them. I wrote before about “the list”. This is why you build your list.

You probably have enough clients now, but you also want to have enough clients in the future.

As you can understand, teaching you about the strategic marketing is not something what is possible in just one afternoon. Let me know if you are interested in learning everything about it though.

Baudina

The Business Builder

Are you tired of feeling like a business amateur? Are you ready to stop winging it and start building a solid foundation for your small business? Look no further! Introducing the “Building a Successful Small Business” course.

Imagine having a business foundation that’s so solid, it could survive a Category 5 hurricane. Picture yourself with systems and processes in place that run like a well-oiled machine. Envision a cash flow that’s as steady as a metronome. And let’s not forget the customers! So many customers, you’ll have to start turning them away (just kidding, please don’t do that).

But seriously, this course is not just about numbers and paperwork, it’s also about mindset and self-care. Because let’s face it, starting a business can be overwhelming, and we don’t want you to burn out before you even get started. That’s why we’ll also be covering the importance of taking care of yourself, both physically and mentally.

We have a 14 week intense “Build your Foundation” program where you can learn in a small group, how to build or improve the foundation of your business. Because without a solid foundation, your business is at high risk of crumbling down sooner or later.

You can also go for a 52-weekly program at your own speed or to stay motivated, in a group.

Like to know more…Follow the link to reach out and and have a chat.